I’m Bailey—a Midwest native, music enthusiast, and proud mom of a very spoiled mini Aussie.
I’m a designer first and foremost, with a strong foundation in graphic design and a love for creating visuals that feel intentional, refined, and full of personality.
Currently, I’m a Digital Marketing + Design Strategist at a B2B SaaS company in Chicago, where I do a little bit of everything. I design product illustrations that bring clarity to complex software, craft email campaigns that are both beautiful and effective, and create ad campaigns from the ground up—including the design, copy, audience targeting, and budget strategy. I’ve also taken on front-end web design, coding responsive pages and weaving custom visuals throughout to make our site feel cohesive and branded.
If you’re looking for someone who can bring thoughtful, polished design to every stage of a project—let’s chat.
Cool stuff I've done🎨
My portfolio is a mix of projects that show how I flex across graphic design, digital marketing, and web development. It’s all about bringing ideas to life—whether that means illustrating a product, launching a campaign, or coding a clean, functional web page. Every piece reflects my love for creative problem-solving and my commitment to making things look (and work) really, really well.
Graphic Design + Digital Marketing
Workforce.com
This role has taught me so much, from getting thrown into the deep end of front-end web development to taking on every aspect of building a successful ad campaign—designing the creative, writing the copy, and building the audience. Plus, lots and lots more. I've worn truly every hat there is.
Branding + Data Visualization
UIUC Office of Corporate Relations
With the Office of Corporate Relations, I’ve collaborated with large corporations on projects ranging from print design to website maintenance, all while staying true to the university’s brand. I’ve also worked on data visualizations that made complex information both clear and visually engaging.
Website Design
Vote Vitek
I partnered with Mayor Lora Vitek of St. Charles, Illinois, to design and develop her re-election website—bringing a clean, modern look to local politics. The goal was to make her platform easy to navigate, trustworthy, and visually engaging across devices. From the design system to the build, I handled it all with a focus on clarity and connection.
Personal + Academic Work
A collection of personal and academic work from the past few years—ranging from branding to social media design, with plenty of creative exploration in between. It’s a glimpse into where I’ve been and the kind of work I love to make.
Reach out to me at
baileyking1028@gmail.com